Visiting the doctor can be a daunting task; however, it doesn’t have to be. When patients are searching for a new medical practice, they want to ensure they feel comfortable in this space. Ideally, the patient should feel safe from the minute they walk in the door until the moment they get home. After all, happy patients lead to improved results and a greater reputation.
If you’re in the medical industry and you’re looking for ways to make your medical practice more inviting, you’ve come to the right place. Here are seven tips that you should consider! Keep reading to find out what they are.
1. Hire A Fantastic Receptionist
Your receptionist will be the first point of contact for any patient that walks in through the door. Therefore, you want to make sure you hire the most friendly and professional individual you can find. Look for someone who is compassionate and highly organised.
2. Give The Walls A New Lease Of Life
Boring and blank walls can seriously put a damper on any room. Instead, you need to give your walls a new lease of life by adding fresh wallpaper or hanging up plenty of artwork. You can even take this opportunity to showcase local talent.
3. Remember Personal Details
Knowing where your patient is from, or learning the names of their kids makes a world of difference when you’re having small talk. Improving patient experience and creating a memorable visit to the medical practice will increase the loyalty people have with your brand.
4. Provide Some Entertainment
Nobody likes to be sitting in silence waiting for the doctor, so try to provide some entertainment for your patients while they wait. You could leave some magazines dotted around, place a television in the corner, or even set up a kid’s area for the little ones.
5. Make The Most Of Natural Lighting
Natural lighting will always be better than artificial lighting. It helps boost vitamin D and enhances our mood. We recommend you keep the blinds open and let as much natural sunlight in as possible. If it does get darker, opt for stand-alone lamps rather than ones that are installed on the ceiling as this will create a more relaxing atmosphere.
6. Purchase Comfortable Waiting Furniture
In order to make your medical practice more inviting, you’ll need to purchase comfortable waiting furniture that guests can lounge on. As a rule of thumb, we recommend you stick to chairs rather than sofas as patients don’t have to share as much of their personal space.
7. Practice What You Preach
At the end of the day, you need to practice what you preach if you want your patients to truly be receptive. If you don’t try to be warm and inviting yourself, there’s no amount of furniture or lighting in the world that will be able to convey this sentiment. There are many factors that contribute towards the ambiance of a medical practice, however, they must all work in harmony to give patients that inviting feeling.
